Just like Sunday brunch with friends and happy hour with coworkers, the post-run drink has become a uniting ritual for runners. An Instagram search for hashtags #willrunforbeer and #runforwine reveals thousands of photos of smiling, sweaty runners—many of them women—downing frosty pints of beer or clutching super-sized glasses of wine. Promotion for everything from casual neighborhood brewery runs and Rosé 5Ks to large-scale destination races like the Napa-to-Sonoma Wine Country Half Marathon only amplify the message: alcohol is a justifiable reward for hard-run miles, and alcohol and exercise go hand-in-hand for many.
